As we head deeper into September, two things have become pretty clear about 2017 box office numbers: one, Hollywood desperately needs to bounce back a little bit from the doldrums of August, and two, whoever decided to hedge their studio’s bets with a September release date for a movie about a killer clown is looking like a [profanity] genius right about now. We’ll get to all of that in a moment, but first, here are the box office numbers as of Sunday afternoon:
In a weekend where no new releases cracked the Top 10 and six movies maintained their exact spot in the rankings, you’d think there would be less news worth sharing. That isn’t quite the case. Sure, as sites like Box Office Mojo have noted, this is a historically bad Labor Day Weekend for movies in theaters, but it’s also a uniquely static weekend for releases, one that even required me to create a second chart just to capture all the data points. Let’s start as we always do, with the box office grosses as of Sunday afternoon:
There are bad weekends, there are bad weekends, and then there are historically terrible weekends the likes of which haven’t been seen in decades. Guess which one applies to this past weekend? With the overall box office dipping more than $30 million from last week, and the overall numbers landing as historically bad, we seem to be ending August on a terrible note. Nevertheless, here are the box office numbers through Sunday afternoon:
Welcome to Augusts, where overall weekend grosses can decline for three consecutive weekends — $122, $116, and $95 million, respectively — and a new action-comedy can be the surprise winner of the weekend. Audiences might still be interested in creepy dolls, but it was a hyper-violent buddy film about professional killers that took home the gold. Here’s the box office projections, as of Sunday afternoon:
We’ve reached the doldrums of August, where studios release the titles not marketable enough for the summer movie season and not quality enough for serious award consideration. That means an odd mixture of horror films, formerly prestigious movies that have lost a little bit of their luster, and absolute junk just looking for a few screens to dominate for a couple of weeks. Oh, and what do you know? That perfectly describes this weekend’s new releases! Gee!
With two new releases and a third movie switching from a limited to a wide release, this was a weekend of big changes at the box office. Gone are familiar stalwarts like Wonder Woman and Baby Driver, and in its place are (with respect) the also-rans of summer, a few genre-driven films looking to carve out a name for themselves in a time of year devoid of major blockbuster releases. Here are the numbers as of Sunday afternoon:
Be honest with me: did you really want to see a picture of The Emoji Movie at the top of this article? You had to be hoping that Atomic Blonde or Dunkirk would hang strong enough to keep The Emoji Movie from finishing in the top spot of its opening weekend, right? Well, good news for you: it’s not the highest-grossing movie in America this weekend! Has there ever in the history of Hollywood been a box office one-two as disparate as Dunkirk and The Emoji Movie? Actually, don’t answer that, I don’t want to know. Here’s the projected grosses as of Sunday afternoon:
What did you see this weekend? Was it the dour World War II epic? The raunchy New Orleans sex comedy? Or the movie where Cara Delevingne shoves her head into a telepathic jellyfish’s butt? Truly, with options like this, anyone who complains about the death of cinema has no idea what they’re talking about. Anyways, here’s the box office numbers through Sunday afternoon:
Who would you rather fight, a million spider-sized ape or one ape-sized spider? It’s a question that’s been haunting my mind since, oh, about an hour ago when I started to look up the box office numbers for this past weekend. And while I might not be any closer to solving my riddle, I can at least say this: when it comes to week-old spiders versus brand new primates, the primates are destined to win. Here’s the box office numbers as of Sunday afternoon:
Did any new releases come out this weekend? I honestly can’t remember. Someone mentioned that there was a new Marvel movie in theaters - one featuring some sort of Spider-Person - but that can’t be right. I feel like I would’ve seen that, perhaps promoted on an unprecedented level for any superhero movie? Hmm. Well, anyways, here’s the weekend box office estimates as of Sunday afternoon:
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