Jacob Hall

After of a month of the weekend box office being dominated by Split, the arrival of three new major releases has finally given the top 10 a thorough shake-up. As expected, The LEGO Batman Movie led the pack, with Fifty Shades Darker and John Wick: Chapter 2 following. And while each film opened strong, only two of them feel like unqualified successes.

When M. Night Shyamalan’s Split exceeded expectations and became the first big hit of 2017, box office prognosticators wondered if this was the result of a killer marketing campaign or if audiences actually liked the movie. The second weekend made it definitive: Split’s small drop-off indicated positive buzz and strong word-of-mouth, both of which allowed the film to remain on top of the charts for the third weekend in a row, narrowly edging out all newcomers, specifically Rings.

Last week, Split had a huge opening and everyone noted that M. Night Shyamalan was unquestionably back. But now, in week two, it feels a little more official. The second weekend saw the film holding onto its spot at the top of the box office charts, but it also did so while dropping a percentage most movies would kill for. In other words, people like Split and are telling their friends to go see it.

Is it safe to say that M. Night Shyamalan is back? He got his foot in the door a few years ago when The Visit opened to $25 million and went on to make $65 million against a budget of only $5 million, but with the release of Split, he’s officially sitting on the couch, eating your chips and drinking your beer. However, the same could not be said for xXx: Return of Xander Cage, which opened to more lackluster numbers.

Everyone knew that Rogue One: A Star Wars Story wasn’t going to match the opening weekend of Star Wars: The Force Awakens. That film had hype on its side, drawing off the power of a lengthy dry spell for fans and the presence of the original trilogy’s cast members. It’s unlikely that any Star Wars movie will match it ever again. With all of that said, the opening weekend of Rogue One should still be considered an enormous success, especially since these numbers would be nothing short of indisputably incredible if Star Wars wasn’t in the title.

This weekend’s box office was essentially the hangover from last week’s big holiday: the numbers are a little smaller, very little in the top 10 actually moved around, and the only new release didn’t even come close to threatening the dominion of Moana and Fantastic Beasts and Where to Find Them.

The box office success of Moana feels like destiny: an old school Disney formula plus 21st century polish plus great songs plus the mere presence of Dwayne Johnson and near-universal critical notices is a surefire recipe for success...

It looks like the general public reacted to one of the most stressful weeks in living memory by flocking to the movies for a few hours of escape. Both Doctor Strange and Trolls, which debuted to solid numbers last week, held on strong. Arrival, the biggest newcomer of the bunch, also opened well, proving that it’s entirely possible to open in third place and still be a winner at the box office.

Did anyone want a third Robert Langdon thriller? While The Da Vinci Code was a gigantic hit back in 2006, Angels and Demons made significantly less on both the domestic and international charts. And now, Inferno looks to answer that question with a painful whimper. No, nobody wanted a third Robert Langdon movie, and the film’s opening weekend makes that abundantly clear.

Don’t let that headline mislead you too much. Tom Cruise is fine. Jack Reacher: Never Go Back also did fine in its opening weekend. But there’s something inherently amusing about one the most recognizable movie stars in the world playing second fiddle to Tyler Perry and his ever-popular creation, Madea. The seasonally appropriate Boo! A Madea Halloween edged out Cruise’s latest sequel at the box office this weekend, contributing to a top 10 where moderately budgeted movies reigned supreme.